Commit to Multiple Mailings To Grow Click here to download the episode.
The Dude, Chris Martinez, How To Grow Sales...With a Wrestling Mask
Create systems and processes to scale multiple businesses
Click here to download the episode.
Sales Tips you'll learn today on The Sales Podcast...
- CEO and Founder of Dude Agency
- 2012 he started a web design firm
- His team was in The Philippines
- Needed better support in the U.S. time zones
- Found a team in Tijuana
- Had over 200 clients
- Small team of just 5
- 2017 wanted to try something new
- Hanging out on the beach
- Was listening to Russ Perry of Design Pickle
- "Selling The Invisible: A Field Guide To Modern Marketing" said people love the "oo" sound like Google, Yahoo, and Dude
- DUDE: Digital Updates Done by Experts
- Stop the scroll
- He had a wrestling mask
- Wears the mask and outfit at trade shows
- It repels the people they don't want as clients as a Rorschach test
- Systems and processes are key to growth
- Operations is where you make or lose money
- He hired someone for $5,000 to make his initial processes
- He made the on-boarding process for new clients himself
- He's not a techie so he could see things from the client's perspective
- Dudefest twice a year for clients
Related Articles:
- Order Wes's new book, "The Sales Whisperer® Way"
- SOAR your sales with the first guest on The Sales Podcast
Links Mentioned
- Visit the Dude Agency's home on the web